|The Rushden Echo and Argus, 11th September 1931, transcribed by Jim Hollis
New Housing Estate for Rushden
“Park Avenue” to be Constructed - Interesting Scheme by Local Firm
An interesting scheme for the development of a new residential estate in Rushden lies behind the announcement that the Rushden Urban Council has approved a plan for the construction of a new road, off Wellingborough-road, for Messrs. Arthur Sanders, Ltd., builders of Coffee Tavern Lane, Rushden.
The road, on which work will shortly be commenced, will be at right angles to Wellingborough-road, which it will join between the Masonic Hall and St. Peter’s Vicarage. It will be about a 1,000ft in length, extending to the hedge at that distance from the main road.
The attractive name of “Park Avenue” has already been selected for the new road, which will be 22 feet in width, with footpaths, each nine feet wide, on either side.
The firm has purchased the whole of the necessary land, and the development of the estate will proceed gradually. Plots of building land, each about 110 feet deep, and having about 30 feet frontage to the road will be for sale on either side. It is emphasised that the estate is to be entirely residential in character and no shops of any description will be permitted. All houses will be of either the detached or semi-detached type.
The road surface which will follow to a large extent the contours of the land, will not be, by any means, a scheme which will mean the employment of a large number of men, as there will be no large scale operations. Some excavation will be required at the Wellingborough-road end through the steep bank at that part, to allow the road to have a gradual slope.