|Rushden Echo & Argus, 8th July 1932, transcribed by Kay Collins
New Business Development
Rushden Factory for Boys’ Boots
A welcome extension of enterprise is announced by Messrs. John White (Impregnable Boots) Ltd., of Rushden, who have this week re-opened their Manton-road factory after equipping it solely for the manufacture of youths’ and boys’ footwear.
This new venture in specialisation was planned some time ago and brought to notice in the “Echo and Argus.” It has taken several weeks to refit the factory and prepare it for intensive production, but Mr. John White informs us that the departments will come into action in rapid succession, so that within a few days the factory will be in full swing.
Still better in these times of slack trade and keen competition is the statement that a good run of business is practically assured.
All the boots and shoes for young people will bear the “Impregnable” brand.